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September 16, 2010

Very Bravo on Toy Break!

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Very Bravo, the new Italian brand of toys, design and fashion, comes to life with its first line of optimistic products with a cheeky look on life. What if we could see all the bad things through an optimistic lens? Very Bravo's recipe adds a notch of humour to everything that frightens you (even to the ugly monster under your bed)!

Conceived by the Italian artist Mauro Gatti, produced by Superpowers srl and distributed by Atom Plastic, Very Bravo launches its first two toys. The Very Bravo project has a 360° life thanks to all the stuff that complements it. As a matter of fact, the same sense of humor will be portrayed in the near future in t-shirts, sweatshirts, pins, handbags and much more.